So What?

Maybe you’ve been in this situation before. You’re sitting in an audience, waiting for a speaker to start a presentation, and hoping to hear something valuable that’s worth your time. And then the presenter stands up, and what do you hear? A list of their credentials, how many certifications they have, how many companies wanted to hire them, how much money they make and how successful they are. And you think to yourself….SO WHAT?

Here are some tips and ideas on how to:
1. Sell yourself and your ideas without overtly talking about yourself
2. Structure your next presentation so that it provides value and interest to your audience
3. Ensure that your audience doesn’t leave saying “SO WHAT?”

How do you think speakers should share their experiences and background without the speech becoming too focused on “THEM”?

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