Seriously Skilled Storytelling for Leaders, Executives & Professionals
Stories bring great value to a speech. They add interest and fun, they “give life” to facts and statistics, they show a concept in action, and most importantly, they help you connect with, engage and inspire an audience. But – they can also be self-serving, drag on endlessly, and frustrate your audience. As a result, knowing which stories will deliver extraordinary meaning – and how to craft them – is essential.
In this session, uncover the story behind not just WHAT you’re selling, but WHY you’re selling it. This helps create an emotional bond that allows you to educate, inspire and persuade your prospects, clients and team to connect with you, which ultimately builds loyalty, and drives action.
In this presentation you’ll learn how to:
- Find appropriate stories for any situation
- Discover the value of revisiting your past errors, mistakes, and even failures – and turning them into storytelling gold
- Implement a business storytelling formula that creates a journey of understanding and engagement for your listener
- Understand which stories will educate, inspire and persuade
All of Suzannah’s presentations can be delivered as an in-person or virtual workshop, interactive convention breakout session, or a keynote. Content will be customized to the specifics of your company, industry, conference, and audience needs.